How we acquire
?
Insights into UHNWI & Investor habits
22+ HNWI & Niche subject writers
200+ Media outlets for media buying
Family offices & Wealth Management clients
Multilingual in-depth data to target USA, EU & Asia
The Proven UHNWI Acquisition system
Our System includes:
1. PR
Using media newsletter & outlets to position your business in front of HNWI & Investors.
2. Proprietary System
Swaymass excels at reaching the incredibly niche market of UHNWIs. It is something we’ve been doing, successfully, for a long time. Our Data, Reach out Infrastructure and competitive advantage plays a major role.
3. Warm Introductions
Using our existing clients & connections to create Warm Introductions.
Real Time Personalization is Key
Bridging
Connecting businesses to exclusive clients
Swaymass excels at reaching the incredibly niche market of UHNWIs. It is something we’ve been doing, successfully, for a long time.
UHNWIs are not your typical consumer, so reaching the world’s wealthiest individuals requires highly tailored strategies that are anything but ordinary.
At Swaymass, we understand the world of UHNWIs. We know where they live, what they do, and how they spend their downtime. Our sophisticated database of the buying and lifestyle habits of this elite audience enables us to reach the richest people in the world better than anyone else.
We offer a full suite of services catered specifically to reach UHNWIs in a way that resonates with them, resulting in clients and a fantastic return on investment.
If you want to successfully market to UHNWIs, then you need Swaymass at your side.
1. PR
The right digital PR strategies are an essential component in attracting UHNWIs.
Our team of PR experts brings a wealth of exclusive connections with some of the most desirable media outlets in the world, alongside niche media outlets that specifically target UHNWIs.
The PR team at Swaymass also works with a wide range of influencers who are followed exclusively by the world’s wealthiest and who can sway their buying habits. We use the Robb report and similar newsletters.
At Swaymass, our PR team ensures your business gets the right exposure.
2. Proprietary System
Our Data, Reach out Infrastructure and competitive advantage plays a major role.
At Swaymass we are experts, especially when it comes to targeting UHNWIs. The use of our system to directly communicate with customers in a purposeful yet informal way has allowed a huge number of businesses to significantly grow over the last couple of decades.
Internet provides a significant part of clients’ decision-making processes and research points to the fact that affluent clients regularly use social media platforms, with 99 percent visiting internet and spending close to 90 minutes per day on them. (PwC report)
At Swaymass we understand the importance of right platform. We carefully consider which media platforms match your qualified audience best when targeting UHNWIs.
Our team of expert writers and editors are highly skilled specialists in creating carefully crafted content that resonates with UHNWIs. They are experts in the world of UHNWIs and understand the lifestyles and habits of the world’s wealthiest.
At Swaymass, we offer a full portfolio of reach out services that are highly tailored to reach UHNWIs.
This elite audience is some of the least sensitive people to standard advertising as they are constantly busy. However, they request for specific information to finalize the acquisition, whether in services, real estate, jets, yachts, helicopters or bespoke jewelry.
We apply layered targeting, which includes targeting by location, demographic, gender, age, marital status, career and education to ensure we reach the right people.
Our layered targeting involves researching brands, activities and behaviors associated with UHNWIs. For an individual to fit into our criteria they would have to match all layers of our interest and location targeting. All of this ensures a highly qualified audience.
For example, one way in which we target UHNWIs is by location targeting. This includes researching postcodes and towns which have a high-density of high-value properties worth over £5million
Our team of experts has years of experience of targeting UHNWIs ensuring a result driven campaign that truly delivers.
Trust our expert domain experts to put together a tailored campaign to capture the attention of this elite audience. Then, watch your business presence grow.
3. Warm Introductions
We will use our existing clients & connections as they are Industry leaders. They help in credibility and make acquiring new UHNWI clients easy. We provide you warm introductions.
We value your privacy – Note about warm introductions
When you are our customer we care for opportunities that come to your way. When you join us we are going to treat your privacy with the utmost priority. No one will know about you, your investments, your profile until we want them to know you.
Anonymity
We maintain your privacy.
Income
We will not disclose the clients you acquire through us.
Disclosure
We will not disclose your analytics and growth.
Invite
Get invite access to our offices, events and companies.
Focus
We keep you clutter-free so you get filtered opportunities.
